Bridgestone's mission statement is "Serving Society with Superior Quality". With this statement in mind, the Japanese company produces tyres using cutting-edge technology and, as a result, its tyres are considered to be in the premium market segment. These tyres win numerous prizes in tyre tests carried out by leading organisations and motoring magazines.
The manufacturer's operations have been recognised on a number of occasions, with the company being voted Tyre Manufacturer of the Year in various categories. Bridgestone offers different types of tyres, includingcar tyres, van tyres, 4x4 tyres, motorcycle tyres, sports tyres, lorry tyres and agricultural tyres. The company also produces car parts and even equipment for various sports. Bridgestone tyres are fitted as original equipment for passenger cars manufactured by Volkswagen, Ford, BMW, Mercedes, GM, Peugeot, Renault, Toyota and Fiat, as well as lorries made by Mercedes, Renault, Volvo, Scania, MAN, DAF and Iveco.
You should buy Bridgestone tyres if you're looking for innovation, maximum grip and supreme driving comfort. This is Japanese technology for the most discerning drivers.
Bridgestone was founded in 1931 by Shojiro Ishibashi, whose surname means "Stone Bridge", which is where the company got its name.
The business is the world's largest manufacturer of tyres and rubber products. It has over 140 factories in more than 20 countries around the world.
The Bridgestone factory based in the US state of North Carolina has achieved zero waste to landfill. This shows how much the Japanese company focuses on protecting the environment when producing its tyres.
Bridgestone was a tyre supplier for Formula 1 for 14 years; it was also the sole tyre supplier to MotoGP for several years and it actively participates in the SuperGP races. The brand is strongly associated with motorsports.
History of the brand
The logo of brand Bridgestone
When in the early 1930s Shojiro Ishibashi laid the foundations for what would become a global tyre superpower, he knew that its name would be of key importance. Because in those times products from America and Britain enjoyed an excellent reputation, Ishibashi applied a rather cunning stratagem. He translated his name literally into English, and in the resulting phrase “stone bridge” switched the order of the words... And thus Bridgestone was born.
Historical picture of one of the olders Bridgestone shops
Shoes, golf balls and tyres
Before Shojiro opted to invest in the tyre industry, he ran a prosperous business with his brother in the town of Kuruje on the island of Kyushu, producing the traditional Japanese footwear called tabi. Ishibashi made a tidy fortune when he launched rubber soles onto the market in 1925. He again displayed superb business intuition a few years later, when in 1930 he produced his first tyre, and a year later founded Bridgestone Tire Co. Ltd. He thus became the first Japanese manufacturer of tyres for the country’s infant motoring sector.
The tyres were produced in the new Kuruma factory. However, to meet the growing demand in the Tokyo region, in 1937 Ishibashi moved his firm’s headquarters to Japan’s capital city. All the time ...