Hankook combines good performance on all kinds of surfaces with the best price. Confident handling, under various weather conditions, means that the journey is safe and comfortable, no matter the forecast.
More than 70 years of experience and continuous product improvement guarantee the Hankook brand's popularity among drivers worldwide. Thanks to the brand's innovative blend and special tread, you will not be limited by the weather; you will always arrive on time, as planned.
The application of modern technology and high-quality materials ensures that these summer tyres, winter tyres and all-season tyres are suitable for driving in different conditions. With Hankook tyres, no curb will frighten you and there will be no risk of scrapes during city driving. The high quality of this Korean brand's tyres is confirmed by the fact that its products are used by companies such as Audi, Ford, Renault and Volkswagen as original equipment.
As a company, Hankook believes in durability, so you will travel more miles on one set of tyres. It also means you will be spending less money, because you won't have to replace your tyres so often. The special design of the tyres makes them economical to run, meaning fuel consumption will be lower and you will save money.
In Korean, Hankook simply means "South Korea".
It's production potential is seen in as many as eight factories across four continents: two in Korea, three in China and one each in Hungary, Indonesia and the USA.
Hankook ranks 7th among the world's largest tyre manufacturers.
Just as surprising as Hankook's first export market (Pakistan) is the unusual location of its first foreign branch, which was opened in 1976 in Kuwait.
The company employs over 14,000 workers and its tyres are used by drivers in 180 countries, including the United Kingdom.
History of the brand
The world’s seventh largest car tyre manufacturer, Hankook are also the oldest and largest producer of Korean tyres. Over 50 years since its foundation, Hankook’s bosses still follow the founders’ original motto - “the road must be precisely planned in order to reach full satisfaction.”
The Start Of Hankook Tyres
Although these words may sound like a direct quote from Sun Tzu’s famous work, The Art of War, they reflect the methodical way in which the Korean firm has functioned over the decades.
The company first began in 1941, when the Chosun Tyre industrial company was founded in Seoul. These were turbulent times for both the world and Korea, the latter of which was held under Japanese occupation at the time.
However, in the year before Korea regained its independence, the firm’s first factory in Yeongdeungpo had already began producing its first premier car tyres, under the initial Chosun brand.
A Modern Hankook tyre facility, photo: Hankook
During the first decade, the whole enterprise was gradually built up from scratch, initially starting with machines and later expanding to include new technologies, qualified staff and a professional business strategy.
In the 1950s, the firm was developing at a satisfactory rate, taking advantage of the growing demand from the motor industry. In 1962, Chosen tyres were exported for the ...